Inspiring Innovation: LG’s Mission for the Future

Oct 19, 2021 11:52:00 PM

Inside LG’s Mission to Uncover Innovation

Dr. Sokwoo Rhee, SVP of Innovation and Head of LG NOVA, leads a new innovation center in Silicon Valley dedicated to working with startups and businesses to build for the future with LG.

By Sibyl Chen

Published in Medium

As a brand, LG’s name is synonymous with appliances, mobile phones, TVs and laptops. Behind this Korean conglomerate, LG’s tentacles extend far into many more verticals people may not even be aware of. More recently, LG has started focusing more time and resources on expanding their own innovation as well as helping other companies discover their own. After seeing all the craze over the LG NOVA Mission for the Future pitch challenge, I decided to sit down with Dr. Sokwoo Rhee, the SVP of Innovation and Head of LG NOVA, to learn more about this pitch challenge as well as LG’s specific mission and path to inspire and discover innovation. Read on to learn more about the challenge and LG aims to help other startups achieve their innovation goals.

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Topics: Mission for the Future