LG is looking for new technologies, concepts and business ideas that will push the envelope of a technologically advanced lifestyle for the good of people, communities and the planet.

Coming soon
Fall 2022
Learn more
Coming soon
Fall 2022

The LG NOVA Program

We’re working to create new businesses that deliver the future of sustainability, readily accessible, socially impactful and technologically advanced living for consumers and the community at large.

Innovation comes from the willingness to consider different perspectives

LG NOVA is nurturing the process of new business creation - from the outside-in.

We're calling on startups, founders and entrepreneurs to help us create new business that will shape the future of how we live, work and play.

Let's build a better future, together.

Powered by the LG brand and resources, we can offer startups the ability to take their ideas further and faster into the adoption process.

Presenting The Selected 20 companies chosen to move on in the next phase of the LG NOVA Challenge. These companies will work with LG NOVA Team to innovate for the future.