LG NOVA builds AI-first ventures that transform industries and unlock entirely new ways to live, work and play.
The future is being created now, as AI fundamentally reshapes how entire industries operate and how we live.
As LG Electronics' North American Innovation Center, we explore opportunities and discover new market spaces where AI enables the most profound impact.

Our ventures are proof of what's possible when AI is applied with focus and creativity.
Each has the potential to fundamentally change the experience in their industry.
We focus on expanding access, improving outcomes, and reimagining care delivery by partnering with domain experts who understand healthcare's unique needs. Our ventures enable providers to support more patients, bring treatment to underserved communities, and use AI to fundamentally change the care model.
Building sustainable, scalable solutions that accelerate the transition to clean energy and resilient infrastructure for a better future. Our ventures unlock new pathways to decarbonization, energy efficiency, and climate resilience; turning sustainability from a regulatory requirement into a competitive advantage.
A dedicated team exploring AI’s most disruptive applications across HR, education, creative marketing, enterprise, retail, and manufacturing — where systems can personalize experiences and take action with minimal human involvement. Success means building AI-driven platforms that move organizations from insight to autonomous execution, creating venture-scale businesses with unicorn-level potential.
The investors backing our ventures share a conviction: that AI's biggest opportunities to create a better world are THE real market potential for long-term growth.